Attitude Performance

Started in 1994, Matt opened Attitude Performance with the vision of creating the premium 4x4 shop that this business has grown into today. Starting in the drag racing world he found the more time and money he poured into his race cars the less seat time he had in them, but when he lifted his tow vehicles he would enjoy them more and drive them more. Thus created his business plan to open a 4x4 shop. This business began in the Mustang world, doing performance work in that community. While it was great, he stuck with his original dream. Eventually he began to carve his own history in the aftermarket world, helping companies like BDS create their instructions when they were in their infancy. Now with over 25 SEMA vehicles, 100 magazine features, TV recognition, and building trucks for celebrities like Brent Seabrook, Scottie Pippen, Joe Principe, and more he has made his mark in the community and Matt and his team continue to provide top quality service to the people of Chicagoland and whoever deems appropriate to travel across the country for our work.